
This strategic alliance underscores Ericsson’s pivotal role in advancing Africa’s digital transformation through robust, scalable networks that support economic growth and connectivity for all.
Interactive Showcase at Booth 12D50, Hall 12
Ericsson will demonstrate practical ways to monetize and optimize network performance, highlighting real-world applications for a digital-first future.
Majda Lahlou Kassi, VP and Head of Ericsson West and Southern Africa, stated: “This year Ericsson joins GITEX Africa as the events Official Digital Infrastructure Partner, highlighting just how important strong and secure networks are for enablement of a truly resilient digital economy. As AI accelerates and cyber threats grow more complex, Africa’s digital future generally and Morocco’s specifically must be built on the foundation of reliable, high-performance, and secure connectivity.”
Keynote Contributions at Connected Future Summit
Ericsson leaders will drive high-impact discussions, including a fireside chat on AI and networks, sustainability roundtables, and a panel on telcos evolving into platform businesses delivering value “Beyond Connectivity.”








